Uniquely located in the heart of Australia’s largest high-tech precinct, Macquarie University brings together 40,000 students and 3,000 staff in one thriving hub of discovery. Our campus spans 126 hectares, with open green space that gives our community the freedom to think and grow. We are home to fantastic facilities including a gym and pools, private teaching hospital and a high-tech library, with excellent transport links to the city and suburbs, supported by an on-campus train station.
We are recognised globally for excellence in areas including research, teaching, employability, internationalisation, facilities and innovation. In fact, we are ranked among the top 2 per cent of universities in the world, and with a 5-star QS rating, we are renowned for producing graduates that are among the most sought after professionals in the world.
Group Marketing manages and promotes the University’s brand, reputation and achievements. The Digital team is responsible for building the reach and impact of communications in University “owned” media channels. The team leads the web development and design of the digital customer experience for the whole university, engaging all internal stakeholders with a clear vision and process.
Working closely with the CRM Manager and Digital Producer (CRM), your role will support the development of bringing the University’s CRM strategy to life. Through innovative communications campaigns, your work will reach and engage target audiences with impact, and contribute to lead acquisition, retention and development, while improving the brand reputation of Macquarie University.
With sound expertise in digital marketing, you will advocate for industry best practice and a commitment to data-driven optimisation to drive results. You will also actively participate in initiatives to continuously improve our communications and internal processes.
Actively involved in hands-on development, you will be a digital marketing professional who collaborates with internal clients across the University to service their communications needs. You will work collaboratively to implement campaigns across digital channels for the delivery of consistent, brand aligned messaging to target audiences.
To be considered for the position, you must submit a cover letter (no more than 3 pages) which addresses the criteria below and upload this and your CV as part of the application process:
- Degree and/or equivalent experience in digital marketing or related discipline
- Demonstrated understanding and application of CRM principles
- Demonstrated understanding of best practice in iterative testing and optimisation
- Demonstrated skill and experience in digital marketing and CRM, including hands-on development and implementation of eDM campaigns
- Strong organisational skills with the ability to manage multiple priorities, and meet tight deadlines
- Excellent attention to detail
- Proven ability to build and maintain relationships with key stakeholders
Salary Package: From $ 77,894 to $ 85,982 p.a. (HEW Level 6), plus 17% superannuation and annual leave loading.
Appointment Type: Full time, continuing position
Specific Role Enquiries: David Straman, CRM Manager. Email: email@example.com Phone: (02) 9850 1192
General Recruitment Enquiries: Letitia Poile, HR Officer. Email: Letitia.firstname.lastname@example.org Phone: (02) 9850 7611
Applications Close: 29 June 2017
Position Description: Assistant Digital Producer PD.docx
Macquarie University is an EO Employer committed to diversity and social inclusion. Applications are encouraged from people with disability; women (particularly for senior and non-traditional roles); Indigenous Australians, people who identify as GLBTIQ; and those from culturally and linguistically diverse backgrounds.
Applications need to be submitted through the Macquarie University online recruitment system. Where circumstances such as disability or remote location prohibit your access to our online system please contact the enquiries person listed in this advertisement for assistance.